Category Archives: News & Events

CAR DEALERS USING APPS TO TAP SERVICE OPPORTUNITIES

The conventional wisdom in the industry is that 50 percent (or more) of OEM profitability occurs after the sale of the vehicle. The dealer plays a critical role in this process as the primary customer interface. Unfortunately, dealers and OEMs have never been on the best of terms. And when it comes to leveraging service opportunities to crank up profits there remains much room for improvement. Continue reading